Customer Reviews: How to Make Social Proof Work For Your Business?


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During the crisis period of Covid-19, we started to realize the importance of social proof. It is indeed a big lesson for all of us! The customer reviews on a business became a deciding factor. Keeping the responses in mind, business needs development. So companies are very careful about customer reviews.

How to Make Social Proof Work For Your Business
How to Make Social Proof Work For Your Business

Though the highest testimonials find out in simple text format but using the audio, videos or pictures used as a review for the service. In various work sectors including B2B or B2C platforms, users describe their experience with the service. Also on social media handles, one can share the review of the service. To know more about the service offered, some companies send personal survey links. The main motive behind this is to correct all their disputes and offer a better service. The narrative is featured in their blog postings whenever they receive any positive feedback from a user.

Businesses make their next move in response to what customers say! People always follow the reviews of whatever they are going to buy from the market. That’s why a dedicated team is employed to deal with customer satisfaction. In the cases of negative reviews, they need a long time to resolve all those. However, they always show very clear social proof for the business.


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Anoop Patel

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